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Tuesday, January 27, 2015

Internet Retailer's Digital marketing reports

E-Retailers Grow Paid Search Spend by 17%. Rankings, Data, Profiles, & Analysis of the 500 E-Retailers Leading The Race to Dominate Search Engine Marketing
  
 
Four-Part Suite of Rankings, Competitive Data & Expert Analysis of the U.S. E-Retailers Who Lead the Three Sectors of Web Marketing That Count—Social, Search and E-Mail
A few years ago, success in e-retailing was found in operational areas—good web design and functionality, focused product offerings and excellent fulfillment. With those hurdles largely scaled, digital marketing is now what drives e-retailing competition. And today, web marketing is a bigger challenge than web operations thanks to a more crowded e-retail market, rapidly evolving technologies and changing consumer patterns, all of which make marketing retail web sites a very complex and costly puzzle. The pieces: Myriad social media, the proliferation of product listing ads on Google, rapidly changing SEO rules, greater use of personalization and new programs targeting smart phone shoppers.
Dizzy yet? If so, Internet Retailer's just-released, four-part 2015 Digital Marketing Report Series, which includes three Focused Reports with in-depth analysis of the Top 1000 web merchants' performance on social, search, and e-mail marketing metrics—plus an Executive Briefing summarizing key data from the three Reports—will help e-retailers make sense of the complex marketing landscape and prioritize their digital marketing efforts. This is the most comprehensive portfolio of retail digital marketing data ever assembled, one that no e-retailing top executive, CMO or sales director should be without. All four reports are immediately available in downloadable PDF formats and can be purchased separately (for up to $99 each) or in a complete package at a discounted price of $289.
Executive Briefing: Identifying the E-Retailers Who Dominate Digital Marketing
 
 
The downloadable 2015 Digital Marketing Report Series is anchored by a robust 74-page Executive Briefing tailored for C-level e-commerce executives looking for an overview of the e-retailers who are the current masters of digital marketing. It analyzes the key trends in the marketing of e-commerce and provides summary data and rankings of the Top 50 e-retailers in each of the four main digital marketing channels—social media, paid search, organic search, e-mail marketing. As a bonus, it includes Internet Retailer's exclusive ranking of the Top 50 Digital Marketers in U.S. E-Retailing based on a weighted analysis of data on the performance of America's top 1,000 e-retailers in all four digital marketing channels. This list is available nowhere else and alone warrants the $99 price tag of the Executive Briefing. The Executive Briefing also contains:
 
 
  • 15-page Cover Story on retail marketers' diverse digital programs
  • Datagram with Top 1,000 stats on e-mail, paid/natural search and social media marketing
  • Feature stories analyzing digital marketing trends, from personalization to product listing ads
  • Case studies on how web merchants are solving key digital marketing challenges
  • Paid search spend
  • Organic search traffic
  • Total traffic from social networks
  • Sales from social networks
  • Number of monthly e-mails sent
 
 
Dig Deeper With 3 Detailed Reports on Social, Search and E-Mail Marketing
To dive deeper into the sea of competitive marketing data and expert analysis contained in the Internet Retailer, 2015 Digital Marketing Report Series, select any of three separate downloadable PDF Reports focused on Social Marketing 500Search Marketing 500, and E-Mail Marketing, all of which are based on data collected from the nation's top 1,000 e-retailers. They contain more digital marketing data than anyone has ever gathered and each Report is also includes expert analysis of the leaders and trends on these three pillars of e-commerce marketing. The Search 500 and Social 500 are each priced at $89 and the shorter E-Mail Marketing Report is $69. And entire series of downloadable reports—including the Executive Summary—can be purchased for only $289—a 15% discount from the individual prices.
 
Social Marketing 500
Search Marketing 500
E-Mail Marketing Leaders
 
    
 
Formats: PDF & Database
PDF: 61-Pages
 
Formats: PDF Only
PDF: 81-Pages
 
Formats: PDF Only
PDF: 39-Pages
 
 
Get the Complete Digital Marketing Report Series for only $289
 
 
The complete 2015 Digital Marketing Report Serieswill equip you and your marketing team with complete data and rankings of the leaders in e-commerce marketing plus the strategic insights, at-a-glance competitive analyses, case studies and best practices-all of which will allow you to make well-informed marketing decisions that reap the best return on your marketing investment. And remember, you save $57 when you order the entire Four-Report Series now and download to your desktop or laptop for immediate viewing!
 
   
 
 
 
   
 
 
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